Writing for myself vs writing for others

Hey there! I’m starting to write for my first blog and I have this dilemma.

I’ve read and heard a lot about writing / blogging over the years, and it seems to me there are 2 opinion camps:

1. Writing for others / ideal reader / etc - these people advise carefully crafting & editing your writing to be easily read and digested by readers, which leads to better SEO and ultimately greater reach
2. Writing for yourself - these people advocate authenticity and solving your own problems, while “ignoring” (or at least not caring that much) about who reads it and if at all; relying on organic growth

I want my articles to be read and digestable, yet I don’t want to sacrifice my authenticity and care too much about metrics.

I’m curious about your experience!

Submitted March 06, 2019 at 10:05PM by selrond https://www.reddit.com/r/Blogging/comments/aya8c0/writing_for_myself_vs_writing_for_others/?utm_source=ifttt